Adam Goodman is Founder/CEO of Invisible Narratives, a first-of-its-kind “Tra-Digital” studio redefining storytelling for the creator-driven economy. Merging traditional entertainment industry expertise with a creator-first approach, the studio leverages Hollywood resources to elevate digital channels into multi-platform brands, paving their way to join the ranks of billion-dollar franchises across film, TV, and beyond. Among the studio’s breakout successes is Skibidi Toilet, the cultural phenomenon setting new benchmarks for digital IP. Goodman runs day-to-day operations, where Michael Bay serves as Chief Creative Advisor. He’s also the founder and CEO of the Dichotomy Creative Group, which recently produced Clint Eastwood’s Juror #2 for Warner Brothers.

Previously, Goodman served as Head of Motion Pictures at Paramount Pictures and Dreamworks SKG, where his visionary leadership yielded an impressive array of acclaimed films, including Best Picture nominees Dreamgirls, Wolf of Wall Street, and True Grit, while also spearheading generational comedy classics like Anchorman and Blades of Glory. Notably, Goodman was instrumental in introducing Transformers to Paramount and steering it into a multi-billion-dollar global juggernaut. He also successfully rebooted the Teenage Mutant Ninja Turtles franchise and delivered the highest-grossing installment of the Mission: Impossible series. His innovative approach led to the launch of Paramount’s in-house animation division, producing hits such as The SpongeBob Movie: Sponge Out of Water, The Adventures of Tintin, and Rango, as well as the development of a micro-budget model that delivered breakout successes like Paranormal Activity.

Goodman’s career began in Chicago working as a PA on John Hughes’s Home Alone while still in high school. While studying at NYU and American University, he worked on films like The Pelican Brief, setting the stage for a career that continues to influence the entertainment industry’s evolution.