Diego Farias, a native of Sweden, is a pioneering serial entrepreneur specializing in the convergence of data and music. Launching his career within the vibrant tech ecosystem of Stockholm in 2004, Diego transitioned into the music industry shortly thereafter. Since 2011, he has passionately explored the synergy between music and data, focusing on how data-driven insights shape critical decisions in areas ranging from A&R to marketing strategies. His innovative work has earned him widespread recognition, including features in prestigious international music journals and two distinguished appearances on Billboard’s Indie Power Players list.